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We deliver sustainable shareholder value via the six key activities of our business model.

Innovative sales
and marketing
  • We ensure that our brands have carefully defined market positions, offering the right house types to the right market segments
  • We constantly innovate our sales and marketing with 80% of our customer leads now generated through our websites

2024 Average net private reservations per active site per week

0.58

(2023: 0.55)

Customer leads actioned within five working hours

94%

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